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- Women’s Jewellery
Gold has long been a symbol of luxury, continuously making it one of the most popular precious metals in the world. However, behind the lustre and shine, there’s a growing awareness about how gold and other precious metals are sourced and the impact it has on people and the planet. That’s why more and more people are turning to ethical gold and sustainable jewellery when they shop.
By choosing responsibly sourced gold, you’re not just investing in something beautiful, you’re supporting fair wages, protecting the environment, and ensuring a better future for mining communities.
Let’s explore ethical jewellery, and what we do at Aleks Jewellers to ensure we’re making sustainable choices.
What is ethical jewellery?
Ethical jewellery is jewellery that’s made responsibly, with a fully traceable source. Every step of its creation, from raw material extraction to the final product, follows strict ethical and environmental standards. This means ensuring safe working conditions, fair wages, and sustainable practices throughout the entire supply chain.
Unlike unethical jewellery, which often involves exploitative labour and environmental destruction, ethical jewellery avoids these harmful impacts. For example, mined diamonds are traditionally associated with exploitative labour, unsafe conditions, and even conflict funding in certain regions.
This is exactly why ethical alternatives like lab-grown diamonds and traceable gold have gained such popularity in recent years. These options ensure that workers are treated fairly, ecosystems are protected, and consumers can choose jewellery with total confidence, knowing their pieces have a positive story behind them.
How do we ensure our jewellery is ethical?
Here at Aleks Jewellers, we have a strict ‘no dirty gold’ policy. This ensures the absence of any negative environmental and social impacts when it comes to the metal extraction process. We promise our customers that we will never knowingly supply metals that may have caused harm to the environment or communities, or infringed on human rights or labour standards in their extraction.
We strive to only purchase precious metals from reputable suppliers. These suppliers must endorse the above statements themselves when sourcing materials and crafting their jewellery. We expect to see a proven track record in the jewellery and precious metals industry from our suppliers, whose system can show traceability and meet the strict conditions of the London Bullion Market Association.
What is the London Bullion Market Association?
The London Bullion Market Association (LBMA) is the world’s leading authority for the over-the-counter (OTC) market in gold and silver. The LBMA was established back in 1987, and is responsible for maintaining global standards for the trading and refining of precious metals. One of its key roles is overseeing the LBMA Gold Price, which is a benchmark that is used across the world to determine the price of gold.
Along with setting the LMBA Gold Price twice daily through electronic auctions, the LBMA also works to maintain and support the integrity of the gold market through strict quality and ethical sourcing standards.
Secondhand jewellery
Another way we ensure ethical choices at our jewellery shop is by selling secondhand jewellery, including secondhand gold. By cleaning up and keeping these beautiful pieces in circulation, we aim to help reduce the amount of new jewellery purchased, reducing waste and mining demands.
Ethical jewellery from Aleks Jewellers
Choosing ethical jewellery shows you’re making a commitment to sustainability, fairness, and transparency in your style choices. At Aleks Jewellers, we take pride in ensuring that every piece we offer is responsibly sourced, from our traceable gold to our selection of beautiful secondhand jewellery.
When you shop with us, you can wear your jewellery knowing that its beauty goes beyond aesthetics – it tells a story of responsibility and care. Visit our Norwich jewellery shop, or give us a call on 01603 623754 to learn more about our ethical jewellery today.
- Women’s Jewellery
